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Project Details Page

GWM Mexico

Client Name

GWM Mexico

Period

2024

Channel

Social Media Advertising – Lead Generation

Objectives

GWM Mexico set out to boost the visibility of its vehicle lineup and generate high-quality leads to expand its pool of potential customers. The focus was on attracting individuals genuinely interested in test drives and exclusive commercial offers for the new Haval models. Utilizing a CPL (Cost Per Lead) model, the primary goal was to drive targeted traffic to their website and engage an audience with a strong intent to purchase.

SOLUTION

We proposed and we implemented a targeted Social Media Marketing campaign, leveraging carefully selected and highly segmented audiences. The strategy prioritized precision and effectiveness to engage a qualified audience while ensuring broad yet impactful coverage. Through optimized ad visibility, compelling creatives, and a results-driven approach, the campaign successfully attracted users interested in the automotive sector and specifically in scheduling test drives for GWM Haval models.

This approach delivered exceptional engagement and high-quality leads while maintaining a competitive edge in the market.

RESULTS

The campaign delivered outstanding results, generating over 60,000 Unique Leads from a highly engaged audience interested in GWM Haval models. This success positioned us as the best-performing publisher for this campaign.

With a validation rate of 90%, the results showcased exceptional audience engagement and interest, underscoring the campaign’s effectiveness in attracting high-quality leads. These achievements played a key role in supporting GWM Mexico’s objectives of increasing visibility and expanding their customer base.

We are proud to have contributed to GWM Mexico’s remarkable growth of nearly 1500% in the market. Being part of their success story is a true honor, and we look forward to achieving even greater milestones together.

VR - Validation Rate
0 %
Unique leads
0 k